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Advertidea case study — 75% lower cost per lead for a healthcare and wellness clinic on Meta Ads

Meta Ads cost per lead cut from ~$110 to ~$25 (Jan→May 2025)

A New Mexico wellness clinic was generating about 10 leads a month at $100+ each. We rebuilt its Meta Ads account around compliance, funnel structure, and weekly creative testing — cutting cost-per-lead ~75% and generating 500+ qualified leads across 12 months.

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